/* ─── Design tokens ─────────────────────────────────────────────── */
:root {
  --ink:      #0a0a0a;
  --paper:    #ffffff;
  --pink:     #fc5071;
  --warm:     #f5f3ef;
  --mute:     #8a8680;
  --text-2:   #2a2925;
  --text-3:   #3a3935;
  --rule:     rgba(10, 10, 10, .08);
  --rule-2:   rgba(10, 10, 10, .12);
  --rule-dk:  rgba(255, 255, 255, .14);
  --positive: #28c46a;

  --ease: cubic-bezier(0.22, 1, 0.36, 1);

  --font-head: "Plus Jakarta Sans", -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
  --font-body: "Satoshi", -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
  --font-mono: ui-monospace, "JetBrains Mono", SFMono-Regular, Menlo, monospace;

  --gutter: 56px;
}

/* ─── Reset / base ──────────────────────────────────────────────── */
*, *::before, *::after { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  -webkit-text-size-adjust: 100%;
}

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--font-body);
  font-size: 15px;
  line-height: 1.5;
  font-weight: 400;
  letter-spacing: -0.005em;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

button { font-family: inherit; }
a { color: inherit; }

/* ─── Typography primitives ─────────────────────────────────────── */
.h2 {
  font-family: var(--font-head);
  font-weight: 700;
  color: var(--ink);
  margin: 0;
  line-height: 0.95;
  letter-spacing: -0.04em;
  text-wrap: balance;
}
.h2--projects     { font-size: 76px; }
.h2--testimonials { font-size: 68px; }
.h2--services     { font-size: 60px; }
.h2--process      { font-size: 76px; color: var(--paper); }
.h2--contact      { font-size: 88px; letter-spacing: -0.045em; line-height: 0.9; margin-bottom: 40px; }

.h3 {
  font-family: var(--font-head);
  font-weight: 700;
  font-size: 56px;
  letter-spacing: -0.035em;
  line-height: 1;
  margin: 0 0 20px;
  color: var(--ink);
}
.h3--service { font-size: 44px; margin-bottom: 16px; }
.h3--process { color: var(--paper); margin-bottom: 24px; }

.eyebrow {
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--mute);
}
.eyebrow--pink { color: var(--pink); }

.pink-italic {
  font-style: italic;
  font-weight: 500;
  color: var(--pink);
}

/* ─── Header ────────────────────────────────────────────────────── */
.site-header {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(255, 255, 255, .82);
  backdrop-filter: blur(14px) saturate(140%);
  -webkit-backdrop-filter: blur(14px) saturate(140%);
  border-bottom: 1px solid rgba(10, 10, 10, .06);
}
.site-header__inner {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  padding: 20px var(--gutter);
}
.site-header__nav {
  display: flex;
  gap: 32px;
  font-size: 14px;
  font-weight: 500;
  letter-spacing: -0.005em;
}
.site-header__right {
  display: flex;
  justify-content: flex-end;
  align-items: center;
  gap: 24px;
}
.navlink {
  position: relative;
  color: var(--ink);
  text-decoration: none;
}
.navlink::after {
  content: "";
  position: absolute;
  left: 0; right: 0; bottom: -4px;
  height: 1.5px;
  background: var(--pink);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .25s var(--ease);
}
.navlink:hover::after { transform: scaleX(1); }

.brand {
  font-family: var(--font-head);
  font-weight: 800;
  font-size: 22px;
  letter-spacing: -0.04em;
  color: var(--ink);
  text-decoration: none;
  display: flex;
  align-items: center;
  gap: 8px;
}
.brand__dot {
  display: inline-block;
  width: 10px;
  height: 10px;
  border-radius: 5px;
  background: var(--pink);
}
.brand__period { color: var(--pink); }

/* Brand logo file (if dropped at assets/brand/medialab.svg) replaces the
   text wordmark — but only once it has actually loaded, so the wordmark
   stays visible by default and never flashes. */
.brand__logo {
  display: none;
  height: 24px;
  width: auto;
}
.brand__logo.is-loaded { display: block; }
.brand__wordmark {
  display: inline-flex;
  align-items: center;
  gap: 8px;
}
.brand:has(.brand__logo.is-loaded) .brand__wordmark { display: none; }

.cta-pill {
  background: var(--ink);
  color: var(--paper);
  padding: 11px 18px 12px;
  border-radius: 999px;
  font-size: 13px;
  font-weight: 600;
  letter-spacing: -0.005em;
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  gap: 6px;
  transition: background .2s var(--ease);
}
.cta-pill:hover { background: var(--pink); }

/* ─── Hero ──────────────────────────────────────────────────────── */
.hero {
  position: relative;
  padding: 120px var(--gutter) 88px;
  overflow: hidden;
}
.hero__blob {
  position: absolute;
  top: 40px;
  left: 50%;
  z-index: 0;
  pointer-events: none;
}
.hero__blob-mover {
  animation: hero-blob-drift 14s ease-in-out infinite alternate;
  will-change: transform;
}
.hero__blob svg { display: block; filter: blur(2px); }
.hero__blob { opacity: 0.85; }

@keyframes hero-blob-drift {
  0%   { transform: translateX(-55%) rotate(-2deg) scale(1); }
  50%  { transform: translateX(-30%) rotate(1deg)  scale(1.04); }
  100% { transform: translateX(-5%)  rotate(-1deg) scale(1); }
}

.hero__meta {
  position: relative;
  z-index: 2;
  display: flex;
  justify-content: space-between;
  align-items: center;
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--mute);
  margin-bottom: 56px;
}
.hero__meta-left { display: flex; align-items: center; gap: 8px; }
.hero__meta-dot {
  width: 8px;
  height: 8px;
  border-radius: 4px;
  background: var(--pink);
  display: inline-block;
}

.hero__headline {
  position: relative;
  z-index: 2;
  font-family: var(--font-head);
  font-weight: 800;
  font-size: 168px;
  line-height: 0.92;
  letter-spacing: -0.055em;
  color: var(--ink);
  margin: 0;
  text-wrap: balance;
}
.hero__headline em {
  font-style: italic;
  font-weight: 500;
  color: var(--ink);
  font-family: var(--font-head);
}

.hero__bottom {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: 1.4fr 1fr;
  gap: 80px;
  margin-top: 72px;
  align-items: end;
}
.hero__sub {
  font-size: 22px;
  line-height: 1.45;
  color: var(--text-2);
  max-width: 560px;
  margin: 0;
  letter-spacing: -0.01em;
}
.hero__cta-stack {
  display: flex;
  flex-direction: column;
  gap: 16px;
  align-items: flex-end;
}
.hero__availability {
  font-size: 13px;
  color: var(--mute);
  text-align: right;
  margin: 0;
}

/* Outline pill */
.pill-outline {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  background: transparent;
  border: 1.5px solid var(--ink);
  padding: 14px 22px 15px;
  border-radius: 999px;
  color: var(--ink);
  text-decoration: none;
  font-size: 14px;
  font-weight: 600;
  transition: background .2s var(--ease), color .2s var(--ease);
}
.pill-outline:hover {
  background: var(--ink);
  color: var(--paper);
}

/* Light pill (used in process) */
.pill-light {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  background: var(--paper);
  color: var(--ink);
  border: none;
  padding: 12px 18px 13px;
  border-radius: 999px;
  font-size: 13px;
  font-weight: 600;
  cursor: pointer;
  transition: transform .2s var(--ease);
}
.pill-light:hover { transform: translateX(4px); }

/* ─── Image strip ───────────────────────────────────────────────── */
.reel { padding: 0 var(--gutter) 96px; }
.reel__frame { position: relative; }
.reel__play {
  position: absolute;
  left: 32px;
  bottom: 32px;
  background: var(--paper);
  color: var(--ink);
  border: none;
  width: 76px;
  height: 76px;
  border-radius: 50%;
  cursor: pointer;
  display: flex;
  align-items: center;
  justify-content: center;
  box-shadow: 0 8px 24px rgba(0, 0, 0, .18);
  transition: transform .2s var(--ease);
}
.reel__play:hover { transform: scale(1.08); }
.reel__stamp {
  position: absolute;
  right: 24px;
  top: 24px;
  background: rgba(255, 255, 255, .94);
  backdrop-filter: blur(8px);
  -webkit-backdrop-filter: blur(8px);
  padding: 10px 14px;
  border-radius: 6px;
  font: 500 11px/1 var(--font-mono);
  letter-spacing: 0.06em;
  color: var(--ink);
}

/* ─── Placeholder (striped tinted bg + mono caption) ────────────── */
/* The image-overlay pattern: every <div class="placeholder ..."> may contain
   a <img class="placeholder__img"> pointing to its expected file. If the file
   exists the image covers the stripes; if it 404s the script removes the img
   and the striped placeholder shows through. Drop a file at the path → done. */
.placeholder {
  position: relative;
  width: 100%;
  overflow: hidden;
}
.placeholder__img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: contain;
  display: block;
  z-index: 1;
  opacity: 0;
  transition: opacity .25s var(--ease);
}
/* The hero reel strip is wide; let it fill edge-to-edge instead of letterboxing. */
.reel .placeholder__img { object-fit: cover; }
.placeholder__img.is-loaded { opacity: 1; }
/* Only hide the striped bg + caption once a real image has actually loaded. */
.placeholder:has(.placeholder__img.is-loaded)::after,
.placeholder:has(.placeholder__img.is-loaded)::before { display: none; }
.placeholder::after {
  content: attr(data-label);
  position: absolute;
  left: 14px;
  bottom: 12px;
  font: 500 10px/1 var(--font-mono);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  padding: 5px 8px;
  background: rgba(255, 255, 255, .55);
  backdrop-filter: blur(3px);
  -webkit-backdrop-filter: blur(3px);
}
.placeholder--warm {
  background: repeating-linear-gradient(135deg, #ece8e0 0px, #ece8e0 22px, #e0dbd1 22px, #e0dbd1 24px);
}
.placeholder--warm::after { color: #7a756c; }

.placeholder--cool {
  background: repeating-linear-gradient(135deg, #dadde0 0px, #dadde0 22px, #cdd1d5 22px, #cdd1d5 24px);
}
.placeholder--cool::after { color: #5a5e63; }

.placeholder--ink {
  background: repeating-linear-gradient(135deg, #1a1814 0px, #1a1814 22px, #262320 22px, #262320 24px);
}
.placeholder--ink::after { color: rgba(255, 255, 255, .4); }

.placeholder--pink {
  background: repeating-linear-gradient(135deg, #fdd9e1 0px, #fdd9e1 22px, #fac6d2 22px, #fac6d2 24px);
}
.placeholder--pink::after { color: #9c2b48; }

.placeholder--accent::before {
  content: "";
  position: absolute;
  right: -80px;
  top: -80px;
  width: 280px;
  height: 280px;
  border-radius: 50%;
  background: var(--pink);
  opacity: 0.85;
  filter: blur(1px);
}

/* ─── Logo marquee ──────────────────────────────────────────────── */
.logos {
  padding: 40px 0 96px;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
}
.logos__head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  padding: 0 var(--gutter) 32px;
}
.logos__count { font-size: 12px; color: var(--mute); }

.marquee {
  overflow: hidden;
  width: 100%;
}
.marquee__track {
  display: inline-flex;
  white-space: nowrap;
  animation: ml-mq-left 40s linear infinite;
}
.logo-item {
  display: inline-flex;
  align-items: center;
  gap: 18px;
  padding: 0 var(--gutter);
  color: var(--text-3);
}
.logo-item span:not(.logo-item__sep) {
  font-family: var(--font-head);
  font-weight: 700;
  font-size: 48px;
  letter-spacing: -0.03em;
}
.logo-item__sep {
  color: var(--pink);
  font-size: 28px;
  margin: 0 24px;
}
/* Real client logo (if a `logo` path is set in CLIENTS and the file loads)
   replaces the lucide icon + wordmark text for that entry. */
.logo-item__logo {
  display: none;
  height: 128px;
  width: auto;
  max-width: 280px;
  object-fit: contain;
}
.logo-item__logo.is-loaded { display: block; }
.logo-item:has(.logo-item__logo.is-loaded) .logo-item__icon,
.logo-item:has(.logo-item__logo.is-loaded) .logo-item__name { display: none; }

@keyframes ml-mq-left {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}

/* ─── Projects (slideshow) ──────────────────────────────────────── */
.projects { padding: 120px var(--gutter); }
.projects__head {
  display: flex;
  justify-content: space-between;
  align-items: flex-end;
  margin-bottom: 56px;
}
.projects__head .eyebrow { display: block; margin-bottom: 16px; }

.projects__controls {
  display: flex;
  gap: 12px;
  align-items: center;
}
.projects__counter {
  font: 500 14px/1 var(--font-mono);
  color: var(--mute);
  margin-right: 12px;
  font-variant-numeric: tabular-nums;
}

.arrow-btn {
  width: 52px;
  height: 52px;
  border-radius: 50%;
  cursor: pointer;
  display: flex;
  align-items: center;
  justify-content: center;
  transition: background .2s var(--ease), color .2s var(--ease), transform .2s var(--ease);
}
.arrow-btn--outline {
  border: 1.5px solid var(--ink);
  background: transparent;
  color: var(--ink);
}
.arrow-btn--outline:hover {
  background: var(--ink);
  color: var(--paper);
}
.arrow-btn--solid {
  border: none;
  background: var(--ink);
  color: var(--paper);
}
.arrow-btn--solid:hover { transform: translateX(2px); }

.projects__body {
  display: grid;
  grid-template-columns: 1.3fr 1fr;
  gap: 48px;
  align-items: stretch;
}
.projects__image { position: relative; }
.projects__year {
  position: absolute;
  left: 20px;
  top: 20px;
  background: var(--paper);
  padding: 8px 12px;
  border-radius: 4px;
  font: 500 11px/1 var(--font-mono);
  letter-spacing: 0.06em;
  color: var(--ink);
}
.projects__meta {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  padding: 8px 0;
}
.projects__meta .eyebrow--pink { display: block; margin-bottom: 16px; }
.projects__title { margin-bottom: 20px; }
.projects__blurb {
  font-size: 18px;
  line-height: 1.5;
  color: var(--text-3);
  margin: 0;
  max-width: 460px;
}
.metrics {
  display: flex;
  gap: 32px;
  margin-top: 40px;
}
.metric__value {
  font-family: var(--font-head);
  font-weight: 700;
  font-size: 36px;
  letter-spacing: -0.03em;
  color: var(--ink);
}
.metric__caption {
  font-size: 12px;
  color: var(--mute);
  margin-top: 2px;
}
.dots {
  display: flex;
  gap: 6px;
  margin-top: 32px;
}
.dots button {
  height: 8px;
  border-radius: 4px;
  border: none;
  background: #dad7d2;
  cursor: pointer;
  padding: 0;
  width: 8px;
  transition: width .3s var(--ease), background .3s var(--ease);
}
.dots button.is-active {
  width: 32px;
  background: var(--ink);
}

/* ─── Services ──────────────────────────────────────────────────── */
.services {
  padding: 120px var(--gutter);
  background: var(--warm);
}
.services__grid {
  display: grid;
  grid-template-columns: 1fr 1.6fr;
  gap: 80px;
  align-items: start;
}
.services__intro { position: sticky; top: 100px; }
.services__intro .eyebrow { display: block; margin-bottom: 16px; }
.services__intro .h2 { margin-bottom: 24px; }
.services__intro-copy {
  font-size: 16px;
  color: var(--text-3);
  line-height: 1.5;
  margin: 0;
  max-width: 320px;
}

.services__list { display: flex; flex-direction: column; }

.service-row {
  display: grid;
  grid-template-columns: 64px 1fr auto;
  gap: 24px;
  padding: 40px 0;
  border-top: 1px solid var(--rule-2);
  align-items: start;
  cursor: default;
  transition: background .2s var(--ease);
}
.service-row:first-child { border-top: 1px solid var(--ink); }
.service-row:last-child  { border-bottom: 1px solid var(--ink); }

.service-row__num {
  font-family: var(--font-head);
  font-weight: 500;
  font-size: 14px;
  color: var(--mute);
  font-variant-numeric: tabular-nums;
  margin-top: 12px;
  transition: color .2s var(--ease);
}
.service-row:hover .service-row__num { color: var(--pink); }

.service-row__body p {
  font-size: 17px;
  line-height: 1.5;
  color: var(--text-3);
  margin: 0 0 20px;
  max-width: 540px;
}
.chips {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}
.chip {
  font-size: 13px;
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--paper);
  color: var(--text-2);
  font-weight: 500;
}
.service-row__icon {
  width: 52px;
  height: 52px;
  border-radius: 50%;
  background: var(--paper);
  color: var(--ink);
  display: flex;
  align-items: center;
  justify-content: center;
  transition: background .25s var(--ease), color .25s var(--ease), transform .25s var(--ease);
}
.service-row:hover .service-row__icon {
  background: var(--pink);
  color: var(--paper);
  transform: rotate(45deg) scale(1.06);
}

/* ─── Testimonials ──────────────────────────────────────────────── */
.testimonials { padding: 120px var(--gutter); }
.testimonials__head {
  display: flex;
  justify-content: space-between;
  align-items: flex-end;
  margin-bottom: 56px;
}
.testimonials__head .eyebrow { display: block; margin-bottom: 16px; }
.testimonials__note {
  font-size: 14px;
  color: var(--mute);
  max-width: 220px;
  text-align: right;
  line-height: 1.5;
  margin: 0;
}

.testimonials__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.testimonial-card {
  background: var(--paper);
  color: var(--ink);
  border: 1px solid rgba(10, 10, 10, .1);
  padding: 32px 28px;
  border-radius: 2px;
  display: flex;
  flex-direction: column;
  gap: 24px;
  position: relative;
  min-height: 380px;
  transition: transform .25s var(--ease);
}
.testimonial-card:hover { transform: translateY(-6px); }
.testimonial-card--placeholder { opacity: 0.7; }
.testimonial-card--placeholder:hover { transform: none; }
.testimonial-card--placeholder .testimonial-card__text { font-style: italic; }
.testimonial-card--inverted {
  background: var(--ink);
  color: var(--paper);
  border: none;
}
.testimonial-card__quote { color: var(--pink); opacity: 0.9; line-height: 0; }
.testimonial-card__text {
  font-size: 19px;
  line-height: 1.45;
  margin: 0;
  flex: 1;
  letter-spacing: -0.005em;
}
.testimonial-card__author {
  display: flex;
  align-items: center;
  gap: 14px;
  padding-top: 20px;
  border-top: 1px solid rgba(10, 10, 10, .1);
}
.testimonial-card--inverted .testimonial-card__author {
  border-top-color: rgba(255, 255, 255, .18);
}
.avatar {
  width: 48px;
  height: 48px;
  border-radius: 50%;
  flex-shrink: 0;
  position: relative;
  overflow: hidden;
}
.avatar__img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
  opacity: 0;
  transition: opacity .25s var(--ease);
}
.avatar__img.is-loaded { opacity: 1; }
.avatar--warm { background: repeating-linear-gradient(135deg, #ece8e0 0px, #ece8e0 6px, #e0dbd1 6px, #e0dbd1 7px); }
.avatar--cool { background: repeating-linear-gradient(135deg, #dadde0 0px, #dadde0 6px, #cdd1d5 6px, #cdd1d5 7px); }
.avatar--pink { background: repeating-linear-gradient(135deg, #fdd9e1 0px, #fdd9e1 6px, #fac6d2 6px, #fac6d2 7px); }
.testimonial-card__name {
  font-family: var(--font-head);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: -0.01em;
}
.testimonial-card__role {
  font-size: 12px;
  opacity: 0.7;
  margin-top: 2px;
}

/* ─── Process (inverted dark) ───────────────────────────────────── */
.process {
  padding: 120px var(--gutter);
  background: var(--ink);
  color: var(--paper);
}
.process__head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  margin-bottom: 56px;
}
.process__head .eyebrow { display: block; margin-bottom: 16px; }

.process__indicators { display: flex; gap: 8px; }
.process__indicator {
  width: 36px;
  height: 36px;
  border-radius: 50%;
  border: 1.5px solid rgba(255, 255, 255, .3);
  background: transparent;
  color: var(--paper);
  cursor: pointer;
  font-family: var(--font-head);
  font-weight: 600;
  font-size: 13px;
  transition: background .2s var(--ease), border-color .2s var(--ease);
  font-variant-numeric: tabular-nums;
}
.process__indicator.is-active {
  background: var(--pink);
  border-color: var(--pink);
}

.process__rail {
  position: relative;
  margin-bottom: 64px;
}
.process__rail-line {
  height: 1px;
  background: var(--rule-dk);
  position: absolute;
  left: 0; right: 0; top: 50%;
}
.process__rail-stops {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  position: relative;
}
.process__stop {
  background: transparent;
  border: none;
  cursor: pointer;
  text-align: center;
  padding: 0 16px;
  color: rgba(255, 255, 255, .5);
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 16px;
  transition: color .2s var(--ease);
}
.process__dot {
  width: 16px;
  height: 16px;
  border-radius: 50%;
  background: var(--ink);
  border: 1.5px solid rgba(255, 255, 255, .3);
  transition: background .25s var(--ease), border-color .25s var(--ease);
}
.process__stop.is-reached .process__dot {
  background: var(--pink);
  border-color: var(--pink);
}
.process__stop-label {
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}
.process__stop.is-active { color: var(--paper); }

.process__body {
  display: grid;
  grid-template-columns: 1fr 2fr;
  gap: 80px;
  align-items: start;
}
.process__number {
  font-family: var(--font-head);
  font-weight: 700;
  font-size: 180px;
  line-height: 0.9;
  color: var(--pink);
  letter-spacing: -0.06em;
  margin: 0;
}
.process__blurb {
  font-size: 20px;
  line-height: 1.5;
  color: rgba(255, 255, 255, .82);
  margin: 0 0 32px;
  max-width: 560px;
}
.checklist {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 12px;
}
.checklist li {
  display: flex;
  align-items: center;
  gap: 14px;
  font-size: 16px;
  color: rgba(255, 255, 255, .9);
}
.check {
  width: 22px;
  height: 22px;
  border-radius: 50%;
  background: rgba(252, 80, 113, .18);
  border: 1px solid var(--pink);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  color: var(--pink);
  flex-shrink: 0;
}

.process__foot {
  margin-top: 80px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-top: 32px;
  border-top: 1px solid var(--rule-dk);
}
.process__foot-note {
  font-size: 14px;
  color: rgba(255, 255, 255, .6);
}
.process__foot-note strong {
  color: var(--paper);
  font-weight: 600;
}

/* ─── Contact ───────────────────────────────────────────────────── */
.contact { padding: 120px var(--gutter); }
.contact__grid {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 80px;
  align-items: start;
}
.contact .eyebrow { display: block; margin-bottom: 16px; }
.contact__list {
  display: flex;
  flex-direction: column;
  gap: 0;
  max-width: 380px;
}
.contact-row {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 16px 0;
  border-bottom: 1px solid var(--rule-2);
  color: var(--ink);
  text-decoration: none;
  font-size: 18px;
  transition: color .15s var(--ease);
}
.contact-row:hover { color: var(--pink); }
.contact-row--address {
  align-items: flex-start;
  font-size: 16px;
  border-bottom: none;
}
.contact-row--address:hover { color: var(--ink); }
.contact-row__primary {
  font-family: var(--font-head);
  font-weight: 600;
}
.contact-row__secondary {
  color: var(--text-3);
  margin-top: 2px;
  font-size: 14px;
  font-family: var(--font-body);
}

.contact-form {
  background: var(--warm);
  padding: 40px;
  border-radius: 4px;
  display: flex;
  flex-direction: column;
  gap: 20px;
}
.contact-form__field { display: flex; flex-direction: column; gap: 8px; }
.contact-form__label {
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--mute);
}
.contact-form__row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
}
.contact-form__input,
.contact-form__textarea {
  background: var(--paper);
  border: none;
  border-radius: 4px;
  padding: 14px 16px;
  font-family: inherit;
  font-size: 15px;
  color: var(--ink);
  outline: none;
}
.contact-form__textarea { padding: 16px; resize: vertical; min-height: 110px; }
.contact-form__input::placeholder,
.contact-form__textarea::placeholder { color: rgba(10, 10, 10, .35); }
.contact-form__input:focus,
.contact-form__textarea:focus { box-shadow: inset 0 0 0 1.5px var(--ink); }

.topics {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}
.topic-chip {
  padding: 9px 16px;
  border-radius: 999px;
  border: none;
  cursor: pointer;
  background: var(--paper);
  color: var(--ink);
  font-size: 13px;
  font-weight: 500;
  transition: background .2s var(--ease), color .2s var(--ease);
}
.topic-chip.is-active {
  background: var(--ink);
  color: var(--paper);
}

.contact-form__submit {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  background: var(--ink);
  color: var(--paper);
  border: none;
  padding: 16px 24px;
  border-radius: 4px;
  font-size: 15px;
  font-weight: 600;
  cursor: pointer;
  transition: background .25s var(--ease);
  align-self: flex-start;
}
.contact-form__submit.is-sent { background: var(--pink); }
.contact-form__submit:hover:not(.is-sent) { background: #1a1a1a; }

/* ─── Footer ────────────────────────────────────────────────────── */
.footer {
  padding: 64px var(--gutter) 40px;
  border-top: 1px solid var(--rule);
  background: var(--paper);
}
.footer__top {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 48px;
  margin-bottom: 56px;
}
.footer__brand {
  font-family: var(--font-head);
  font-weight: 800;
  font-size: 36px;
  letter-spacing: -0.04em;
  color: var(--ink);
  margin-bottom: 16px;
  display: flex;
  align-items: center;
  gap: 10px;
}
.footer__brand-dot {
  width: 14px;
  height: 14px;
  border-radius: 7px;
  background: var(--pink);
  display: inline-block;
}
.footer__brand-logo {
  display: none;
  height: 40px;
  width: auto;
}
.footer__brand-logo.is-loaded { display: block; }
.footer__brand-wordmark {
  display: inline-flex;
  align-items: center;
  gap: 10px;
}
.footer__brand:has(.footer__brand-logo.is-loaded) .footer__brand-wordmark { display: none; }
.footer__tagline {
  font-size: 15px;
  color: var(--text-3);
  line-height: 1.5;
  margin: 0;
  max-width: 320px;
}
.footer__col .eyebrow { display: block; margin-bottom: 16px; }
.footer__col ul {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.footer__col a {
  color: var(--ink);
  text-decoration: none;
  font-size: 14px;
  font-weight: 500;
  display: inline-flex;
  align-items: center;
  gap: 8px;
  transition: color .15s var(--ease);
}
.footer__col a:hover { color: var(--pink); }

.footer__bottom {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-top: 32px;
  border-top: 1px solid var(--rule);
  font-size: 13px;
  color: var(--mute);
}
.footer__legal {
  display: flex;
  gap: 24px;
}
.footer__legal a {
  color: var(--mute);
  text-decoration: none;
  transition: color .15s var(--ease);
}
.footer__legal a:hover { color: var(--pink); }

/* ─── Animations ────────────────────────────────────────────────── */
.fade-in {
  animation: ml-fade-in .35s var(--ease) both;
}
@keyframes ml-fade-in {
  from { opacity: 0; transform: translateY(12px); }
  to   { opacity: 1; transform: translateY(0); }
}

/* ─── Reduced motion ────────────────────────────────────────────── */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
    scroll-behavior: auto !important;
  }
  .hero__blob svg animate { display: none; }
  .hero__blob-mover { animation: none; transform: translateX(-30%); }
  .marquee__track { animation: none; }
}

/* ─── Responsive (basic) ────────────────────────────────────────── */
@media (max-width: 1280px) {
  :root { --gutter: 32px; }
  .hero__headline { font-size: 128px; }
  .h2--contact { font-size: 76px; }
  .h2--projects, .h2--process { font-size: 64px; }
  .process__number { font-size: 144px; }
}
@media (max-width: 1024px) {
  .hero__headline { font-size: 88px; }
  .h2--contact { font-size: 64px; }
  .h2--projects, .h2--process { font-size: 52px; }
  .h2--testimonials { font-size: 52px; }
  .h2--services { font-size: 48px; }
  .h3, .h3--process { font-size: 44px; }
  .h3--service { font-size: 36px; }
  .process__number { font-size: 112px; }

  .site-header__nav { gap: 20px; font-size: 13px; }

  .hero__bottom,
  .projects__body,
  .services__grid,
  .process__body,
  .contact__grid {
    grid-template-columns: 1fr;
    gap: 40px;
  }
  .services__intro { position: static; }
  .testimonials__grid { grid-template-columns: 1fr; }
  .footer__top { grid-template-columns: 1fr 1fr; }
  .projects__head, .testimonials__head, .process__head {
    flex-direction: column;
    align-items: flex-start;
    gap: 24px;
  }
  .testimonials__note { text-align: left; }
}
@media (max-width: 768px) {
  :root { --gutter: 20px; }
  .site-header__inner { grid-template-columns: auto 1fr auto; }
  .site-header__nav { display: none; }
  .hero { padding: 64px var(--gutter) 56px; }
  .hero__headline { font-size: 56px; letter-spacing: -0.04em; }
  .h2--contact { font-size: 48px; }
  .h2--projects, .h2--process, .h2--testimonials, .h2--services { font-size: 40px; }
  .h3, .h3--process, .h3--service { font-size: 32px; }
  .process__number { font-size: 88px; }
  .reel__play { width: 56px; height: 56px; left: 16px; bottom: 16px; }
  .reel__stamp { right: 12px; top: 12px; }
  .footer__top { grid-template-columns: 1fr; }
  .contact-form { padding: 24px; }
  .contact-form__row { grid-template-columns: 1fr; }
  .projects, .services, .testimonials, .process, .contact { padding: 64px var(--gutter); }
  .metrics { flex-wrap: wrap; gap: 20px; }
  .logo-item span:not(.logo-item__sep) { font-size: 26px; }
  .process__foot { flex-direction: column; align-items: flex-start; gap: 16px; }
  .footer__bottom { flex-direction: column; gap: 12px; align-items: flex-start; }
}